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In the world of soap making, this question has come up regarding the pretty vs. functional soap. Fancy patterns and floral garnishes are almost irresistible for artisans making hand-crafted cold processed soap. But very early on in my soap-making I began to wonder...

As people moved from rural and farming lifestyles and home-based production, goods became cheaper but at a cost.

Artisanal soap made with the ancient cold process method once ‘cured’ – and this process continues so the older the better-is a hard and long-lasting bar of soap

Soap is so counter cultural: there’s no instant gratification for it takes months to fully cure; there’s nothing ‘high tech’ about it and the ingredients and technics are the same as they’ve been for hundreds of years; and there’s no obvious AI application in this craft that rewards experience and care.